Text from a publicity contest I entered the video into:
When we posted the video to our various social media platforms, we received acclaim locally and internationally from patrons and fellow librarians. Our online video plays saw a 307% increase compared to the previous month when we released the video. In particular, the video has seen a lot of play with German audiences. School Library Journal also featured our video in their Year in Review post. Fans have reposted the video on their blogs, Facebook, Tumblr, Pinterest, Google Plus, and via dozens of tweets. These fans are located in Hungary, Germany, France, and Australia – and those are just the ones who identified their location! Our video thus mimicked the original viral nature of Psy’s music video.