Designing for User Experience
LYRASIS eGathering 2015: Meditations in a Resurgency
May 20, 2015
Every interaction with the library has a measurable user experience. Each touchpoint–parking, library card signup, searching the catalog, browsing the stacks, finding the bathroom, using the website—leaves an impression that can drag a positive user experience into the negative, and this has real impact on the bottom line: circulation, database usage, foot traffic, and so on.
User Experience (UX) Design is about determining the needs of your patrons based off their actual behavior to inform and transform the way your library provides services. Your library is no longer a place to pick up a book, but the centerpiece of a far-reaching experience plan. In this 60 minute workshop, Amanda L. Goodman and Michael Schofield provide a holistic introduction to the fundamentals of user experience design, how to evaluate your library with no-budget usability heuristics, and convince decision makers to focus on the users’ needs first.
Librarians as Marketing Consultants
Rhode Island Library Association 2015 conference in Newport, RI
May 27, 2015
People in your community are founding small businesses, and they need help! But how can you lend support? Libraries offer great resources for entrepreneurs, and more patrons are using local libraries as a co-working space to run their small businesses. Let these experienced librarians show you how to help your patrons make money!
Computers in Libraries in Washington, D.C.
Have you been longing for an interactive touchscreen like the ones you see at airports? How would you use one? What would patrons get out of it? Goodman introduces several methods for designing your own kiosk, discusses which features are most useful to patrons (maps, computer usage, browsing the catalog, etc.), and describes how to user-test your designs to make sure that they make sense for your building space. Interactive kiosks are a fun way to appeal to the “It’s a giant iPad” generation and for adults who appreciate interactive visuals.
Anyone can found a small business. But how do you find clients? Librarians can help entrepreneurs create personas of their preferred clients, use online tools to pinpoint those potential clients, and make targeted marketing decisions. More members are using libraries as their co-working space and to run their small business. Our experienced librarians show you how to make your members money!
This presentation will be done with my coworker, Mallory Arnets.